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系主任介紹

姓名吳欣穎

職稱:系主任/專任助理教授

電話:07-8012008#1608

電子信箱:cindywu@ouk.edu.tw

最高學歷:國立交通大學管理科學系博士

專長領域:

  • 科技預測、專利分析、產業分析、知識管理、消費者行為
  • 資料採礦、消費者語意分析、產品上市管理

經歷:

  • 美國普渡大學訪問學者
  • 東元電機家電事業部產品企劃、教育訓練

 

個人著作:

研究成果《期刊論文》

  • Trappey, C.V. and Wu, Hsin-Ying, 2008, “An Evaluation of the Time-Varying Extended Logistic, Simple Logistic, and Gompertz Models for Forecasting Short Lifecycle Products and Services,” Advanced Engineering Informatics, Vol. 22, pp. 421-430. (SCI, Impact factor: 1.172).
  • Taghaboni-Dutta, F., Trappey, A.J.C., Trappey, C.V., and Wu, H.-Y., 2010, “An Exploratory RFID Patent Analysis,” Management Research News. Forthcoming. (ABI/Inform).

 

研究成果《研討會論文》

  • Trappey, C.V., Wu, H.-Y., Taghaboni-Dutta, F., and Trappey, A.J.C., 2009, “China RFID Patent analysis,” ASME International Manufacturing Science and Engineering Conference 2009, October 4-7, West Lafayette, USA.
  • Trappey, C.V., Wu, H.-Y., Taghaboni-Dutta, F., and Trappey, A.J.C., 2009, “China RFID Patent analysis,” ASME International Manufacturing Science and Engineering Conference 2009, October 4-7, West Lafayette, USA.
  • Feinberg, R., Wu, H.-Y., Trappey, C.V., 2009, “If you build it will they come? Consumer use of biofuels as a diffusion of innovation problem,” the Second Generation Biofuels Symposium 2009, May 18-19, West Lafayette, USA.
  • Trappey, C.V. and Wu, Hsin-Ying, 2007, “An Evaluation of the Extended Logistic, Simple Logistic, and Gompertz Models for Forecasting Short Lifecycle Products and Services,” Proceedings of the 14th ISPE International Conference on Concurrent Engineering, CE2007, July 16-20, São José dos Campos, SP, Brazil. (Best paper of the session)
  • Trappey, A.J.C., Chiang, Tzu-An, Wu, Hsin-Ying, and Hou, J.-R., 2007, “A DEA Benchmarking Methodology for Strategic Management of New Product Development Based on Decentralized Profit-Center Business Model,” Proceedings of the 11th World Multi-Conference on Systemics, Cybernetics and Informatics, WMSCI 2007, July 8-11, Orlando, Florida, USA.
  • Lee, Hwang-Jaw, Wu, Hsin-Ying, 2002, “The Impact of Women’s Time Allocation on Expenditures for Food Away from Home and Home Service,” Proceedings of the 1st Conference on Applied Economics, October 25, Taichung, Taiwan.

 

研究成果《 研究計畫報告》

  • Trappey, C.V., Wu, Hsin-Ying, and Tzang, Ai-Hua, 2007, “Technology Forecasting Model Development, Comparison and Case Research in the Electronics Industry: Final Report,” NSC 95-2416-H-009-014-MY2, Taiwan National Science Council.
  • Trappey, C.V., and Wu, Hsin-Ying, 2009, “Integrated Patent Analysis Methodologies for RFID Technology Forecasting and Management: Final Report,” NSC 97-2410-H-009 -008 -MY3, Taiwan National Science Council.

 

研究成果《 學位論文》

  • 吳欣穎,2009,「科技產品生命週期之預測模型比較」,博士論文,國立交通大學管理科學系博士班
  • 吳欣穎,2003,「文化價值、消費價值與消費者行為- 以兩岸大學生手機購買決策為例」,碩士論文,國立中興大學行銷研究所
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