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師資陣容

師資陣容
吳欣穎
姓名:
吳欣穎
職稱:
系主任/專任副教授
電話:
(07) 8012008轉1608
電子信箱:
學歷:
國立交通大學管理科學系博士
經歷:
美國普渡大學訪問學者 東元電機家電事業部產品企劃、教育訓練
專長領域:
科技預測、專利分析、產業分析、知識管理、消費者行為 資料採礦、消費者語意分析、產品上市管理
個人著作:
研究成果《期刊論文》 1.Trappey, C.V. and Wu, Hsin-Ying, 2008, “An Evaluation of the Time-Varying Extended Logistic, Simple Logistic, and Gompertz Models for Forecasting Short Lifecycle Products and Services,” Advanced Engineering Informatics, Vol. 22, pp. 421-430. (SCI, Impact factor: 1.172). 2.Taghaboni-Dutta, F., Trappey, A.J.C., Trappey, C.V., and Wu, H.-Y., 2010, “An Exploratory RFID Patent Analysis,” Management Research News. Forthcoming. (ABI/Inform). 研究成果《研討會論文》 1.Trappey, C.V., Wu, H.-Y., Taghaboni-Dutta, F., and Trappey, A.J.C., 2009, “China RFID Patent analysis,” ASME International Manufacturing Science and Engineering Conference 2009, October 4-7, West Lafayette, USA. 2.Feinberg, R., Wu, H.-Y., and Trappey, C.V., 2009, “The diffusion of innovation and perceived risk for the adoption of alternative energy vehicles,” Technology Innovation and Industrial Management 2009, June 18-20, Bangkok, Thailand. 3.Feinberg, R., Wu, H.-Y., Trappey, C.V., 2009, “If you build it will they come? Consumer use of biofuels as a diffusion of innovation problem,” the Second Generation Biofuels Symposium 2009, May 18-19, West Lafayette, USA. 4.Trappey, C.V. and Wu, Hsin-Ying, 2007, “An Evaluation of the Extended Logistic, Simple Logistic, and Gompertz Models for Forecasting Short Lifecycle Products and Services,” Proceedings of the 14th ISPE International Conference on Concurrent Engineering, CE2007, July 16-20, São José dos Campos, SP, Brazil. (Best paper of the session) 5.Trappey, A.J.C., Chiang, Tzu-An, Wu, Hsin-Ying, and Hou, J.-R., 2007, “A DEA Benchmarking Methodology for Strategic Management of New Product Development Based on Decentralized Profit-Center Business Model,” Proceedings of the 11th World Multi-Conference on Systemics, Cybernetics and Informatics, WMSCI 2007, July 8-11, Orlando, Florida, USA. 6.Lee, Hwang-Jaw, Wu, Hsin-Ying, 2002, “The Impact of Women’s Time Allocation on Expenditures for Food Away from Home and Home Service,” Proceedings of the 1st Conference on Applied Economics, October 25, Taichung, Taiwan. 研究成果《 研究計畫報告》 1.Trappey, C.V., Wu, Hsin-Ying, and Tzang, Ai-Hua, 2007, “Technology Forecasting Model Development, Comparison and Case Research in the Electronics Industry: Final Report,” NSC 95-2416-H-009-014-MY2, Taiwan National Science Council. 2.Trappey, C.V., and Wu, Hsin-Ying, 2009, “Integrated Patent Analysis Methodologies for RFID Technology Forecasting and Management: Final Report,” NSC 97-2410-H-009 -008 -MY3, Taiwan National Science Council. 研究成果《 學位論文》 1.吳欣穎,2009,「科技產品生命週期之預測模型比較」,博士論文,國立交通大學管理科學系博士班 2.吳欣穎,2003,「文化價值、消費價值與消費者行為- 以兩岸大學生手機購買決策為例」,碩士論文,國立中興大學行銷研究所
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